Privacy Policy 🔒

1) Cookie categories 🍪

We use cookies and similar technologies to run this website, understand how it is used, and support advertising measurement. Cookies are small text files stored on your device. We divide cookies into exactly three categories:

2) Marketing cookies disclosures 📣

If you consent to marketing / advertising cookies, the following disclosures apply:

3) Consent requirements ✅

We use a cookie consent banner and a preferences panel to record your choices. The consent system on this website:

• Offers three options: "Accept All", "Reject Non-Essential", "Manage Preferences".
• Does not activate analytics or marketing cookies until you accept.
• Stores your choice in localStorage for 12 months.
• Lets you dismiss without accepting by rejecting non-essential cookies.
• Links directly to /privacy-policy/.

4) Data Sharing with Advertising Partners

We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only, not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

5) Lead Forms and Contact Requests ✉️

When you submit a contact form, request a quote, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, and your message.

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.

6) Google Services and Advertising

This website uses the following Google services:

Google's advertising products are governed by: https://policies.google.com/technologies/ads

7) Meta Advertising Services

This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

• Page views and time on site
• Specific conversion events (form submissions, purchases)
• Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/

8) Prohibited content self-declaration

This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.

9) Landing page integrity statement

The content of this website accurately represents the products and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.

10) Children's privacy

This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at the address in this policy if you believe we have received data from a minor.

11) International data transfers

Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly.

12) User rights (GDPR Articles 15-22)

If you are located in the EEA or UK, you have the following rights:

• Access (Art. 15): request a copy of data we hold about you
• Rectification (Art. 16): correct inaccurate or incomplete data
• Erasure (Art. 17): request deletion ("right to be forgotten")
• Restriction (Art. 18): limit how we process your data
• Portability (Art. 20): receive your data in a structured, machine-readable format
• Objection (Art. 21): object to processing based on legitimate interest
• Withdraw consent (Art. 7.3): revoke consent at any time without penalty

To exercise any right, email us at [email protected]. We will respond within 30 days.

You also have the right to lodge a complaint with your local supervisory authority:

• EU users: https://edpb.europa.eu
• UK users: https://ico.org.uk

13) What data we collect

Depending on how you use the site, we may collect the following types of information:

14) Legal basis for processing (GDPR Art. 6)

Where GDPR or UK GDPR applies, we rely on the following legal bases:

15) Retention periods

We keep data only as long as needed for the purposes described in this policy:

16) Policy metadata

We will notify users about material changes via a homepage banner at least 14 days before the changes take effect.

If you have questions about this Privacy Policy, contact Fewe Clean Ltd at [email protected].